Posts
Case IH assumes the challenge of leading the future technological development of digital agriculture
Within the framework of the seminar on digital agriculture organized by EURACTIV, the leading international independent media network specializing in European policies, Case IH is committed to leading the future technological development of digital agriculture. The brand was represented at this event by its vice president for the EMEA region, Thierry Panadero, who referred to digital agriculture as "the natural evolution of the era of precision agriculture".
KUHN Ibérica reinforces its commercial strategy incorporating the departments of Communication and Precision Agriculture
KUHN Ibérica has incorporated the Communication and Precision Agriculture departments into its organizational structure to reinforce its commercial strategy in Spain. Thus, the journalist Sofía Lázaro joins the company's team as Communication Manager and the engineer Abel Pozo takes the leap from the Commercial Delegate from the central area of Spain to the Precision Agriculture Manager, to provide support in relation to the new technologies, both to distributors and to the final customer.
Traxion Optimall, the latest generation Vredestein tire, novelty at FIMA Zaragoza
The tire company Apollo Vredestein will present its latest generation Traxion Optimall tire at the next edition of FIMA Zaragoza. With VF technology (Very High Flexion) and designed for the upper segment of tractors, it has no equal in terms of traction, fuel efficiency and productivity, substantially reducing the total cost of operation. Another novelty that Vredestein will present next February in Zaragoza will be the expansion of its Traxion Harvest range, steering tires for harvesters.
Kubota presents its new self-guided solution, IsoMatch Autodrive-E
Kubota has presented IsoMatch AutoDrive-E, a new self-guided system for the aftermarket, which will provide comfort and efficiency to the current offer of precision agriculture IsoMatch.
Agritechnica 2017: BKT inaugurates its multi-subject campaign “A long way together”
The tire brand BKT has inaugurated in Agritechnica 2017 its new multi-subject campaign "A long way together" ("a long way together"), which gathers the witness of the previous campaign and transmits effectively the essence of the BKT brand in the different sectors of tire employment.
Massey Ferguson deploys its latest collection at Agritechnica 2017
The agricultural machinery firm Massey Ferguson has taken advantage of its presence in Agritechnica 2017 to make known some of its new products. Thus, while its new portfolio is consolidating, each and every one of the machines that have been presented at the Massey Ferguson stand at Agritechnica are completely new, from tractors to harvesters, packers, forage and telescopic machinery.
Gema Flores, new Sales Support & Marketing Specialist Massey Ferguson
Gema Flores, has joined as a new support of the Sales & Marketing department of Massey Ferguson, with the challenge of, on the one hand, giving support to the commercial team and on the other, contributing to the development of the brand's image, and to the objective of meet the needs of its dealers and customers in terms of advertising, events, print and digital media, as well as public relations and media sector.
Agritechnica: Massey Ferguson offers more added value to its customers with its ‘Diamond’ promotions
During the Agritechnica fair in Germany, which takes place from November 12th to 18th, Massey Ferguson, a global brand of AGCO (NYSE: AGCO), will present a series of Diamond promotions, which provide even more added value to the professional client.
BKT will launch its new Flotation FL 637 tire exclusively at Agritechnica
Surprise will be the main objective of the Indian multinational BKT from its exhibitor B11 in the HALL 3 of Agritechnica, one of the most important international fairs in the world for the sector of agricultural mechanization. Thus, in this event, which takes place from November 12 to 18, 2017 in Hannover, in addition to the exclusive launch of the FL 637, new to the Flotation family, BKT will raise the curtain to show more extraordinary surprises that will be unveiled during the conference of press set for November 14.
Valtra brings to Agritechncia its SmartGlass windshield, with transparent display for agricultural tractors
In its continuous effort to improve user experience and safety, Valtra, the multinational brand of AGCO, has developed the revolutionary SmartGlass windshield, with a transparent display for agricultural tractors. An innovation that will be announced at Agritechnica 2017.