Greening, the new threat of the Spanish citrus
It is a bacterial disease transmitted by an insect, the Diaphorina citri, documented already in the Canary Islands and Galicia, which is the vector causing the disappearance of much of the citrus, before rich and now almost extinct in some countries of Asia . The Citrosol CEO, Benito Orihuel warned of its presence in the Iberian Peninsula during his talk as part of the technical sessions of Fruit Forum in the recently completed 2015 Fruit Attraction in Madrid.
COEXPHAL and Verdiblanca join forces to achieve the integration of persons with disabilities in agriculture
Juan Colomina, COEXPHAL CEO, and José Gómez Amate, president of Verdiblanca, have signed this agreement that will allow the implementation of joint actions and coordinated to carry out work in Almeria horticulture integration of people with disabilities.
The Ministry of Agriculture publishes the information in the public debate back to the national strategy horticulture
The Ministry of Agriculture, Food and Environment has publication…
A delegation of European journalists visiting Almeria hand ECPA
The visit is part of the waste management project carried out by ECPA and where AEPLA involved, and aims to minimize the presence of traces of pesticides in food, and increase consumer confidence in food safety.
The most innovative of Agrotechnology Group at Fruit Attraction
In a privileged place in the latest edition of the International Fair of Fruit and Vegetables in Madrid, the Agrotechnology Group, he presented the trials of Actium in the 2014-2015 season and Politec product. The company has participated in Fruit Attraction again, but this time with a stand of 50 meters
Interpera will take place in Italian fire FuturPera
The event will take place in Ferrara, in Emilia Romagna, one of the main producing regions of pears, known for its Abate Fetel. The purpose and ambition of this event will gather around technical and economic producers and authors of the international sector issues. Interpera will surely be a pivotal moment in FuturPera.
Companies of Huelva berries open new business lines in Fruit Attraction
Huelva producers blunt with the presentation of new products and innovative packaging in the Trade Show Fruit and Vegetables, which include the largest number of people.
Europe and Latin America seeking the way to increase the horticultural trade
Fruit and vegetable trade between Europe and Latin America are today very small compared to the overall trade between the two regions. The traffic of these products does not reach even 1% of purchases from, for example, Mexico and the European Union. In the case of Chile, it stays at 7.5%. However, the increase in income from Latin American countries and the planned improvements in the free trade agreements portend an increase in trade of fruits and vegetables on both sides of the Atlantic. Brazil is emerging as one of the most promising markets receptors. In 2014, Spanish exports to this country grew 25% in 2014.
Hortyfruta share in the Milan Expo experience in promoting the consumption of fruit and vegetables
Hortyfruta share in the Milan Expo experience in promoting the consumption of fruit and vegetables
The Fruit and Vegetable Interprofessional Andalusia (HORTYFRUTA) attend as rapporteur of the European Union Pavilion in the World Expo in Milan, on 29 October. This is a meeting organized by the Italian UNAPROA, the National Union of Fruit and Vegetables.
There HORTYFRUTA transmit their experience in promotional activities and information to encourage the consumption of fruits and vegetables. With this intervention, and it will place Andalusia as a reference and will represent Spain through its paper 'Promoting the consumption of fresh fruits and vegetables in Europe'.
For HORTYFRUTA president, Francisco Gongora, these days are "an excellent setting to publicize the Inter-European and international levels, and to address aspects of the new European policy of promotion of fruit and vegetables, and exchange points view about their strengths and weaknesses. "
During his speech, HORTYFRUTA will tour since its establishment to share its experience in the field of promotion. From 2007 until 2011, the Inter focused its efforts on raising awareness of the regional production shares of consumer-oriented Spain, Germany and the UK. Among other actions, HORTYFRUTA attended numerous fairs and public events and also made massive marketing operations through partnerships with retail chains to promote fruit and vegetables in its stores.
HORTYFRUTA remember how from 2012 made a qualitative leap in European development, following the E.coli crisis, thanks to the campaign Vegetables Europe, We Care, You Enjoy. Because food alert generated, the consumption of fresh fruits and vegetables in Germany had fallen 30% below its historical level.
The project designed by HORTYFRUTA and the Association of Producers-Exporters of Fruits and Vegetables of the Region of Murcia (Proexport) was selected by the European Union for the promotion of fresh fruits and vegetables in Germany, Austria and the UK.
This European campaign combined mass marketing actions, such as television, radio and consumer magazines, with more direct, focused to deal face to face with the consumer, such as promotions in supermarkets.
Source: Hortyfruta
The Fruit and Vegetable Interprofessional Andalusia (HORTYFRUTA) attend as rapporteur of the European Union Pavilion in the World Expo in Milan, on 29 October.
Exports lettuce Murcia now account for 71% of Spain
PROEXPORT highlights the importance of growing lettuce in Spain, which has increased steadily in recent years due, among other factors, to increased domestic and foreign demand for fresh and healthy products.