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Joan Mir: “innovation is the differentiating element that makes companies excellent”
The cooperative group Anecoop has been commemorating, throughout 2016, 40 years of growth, evolution and commercial expansion, thanks to its constant commitment to innovation and the adaptation to the needs of the consumer, making quality and food safety, the respect for the environment, social economy and the promotion of healthy eating, its main distinguishing features. From this and many other issues, we spoke at ECA with its director general, Joan Mir.
The fruit and vegetable committment for R & D and Innovation
Fruit Attraction is the perfect showcase for brands and manufacturers to showcase their innovations and for industry professionals to incorporate into their catalogs and routines. It is the result of long processes of R & D that brings dynamism to a sector struggling to emerge from obsolescence, with crisp objectives: to provide value, productivity and profitability, without losing sight of sustainability.
Sevilla hosts the largest sunflower greenhouse area in the world for R & D
Coinciding this year with its 90th anniversary, the firm Du Pont Pioneer has recently opened in La Rinconada (Sevilla) the most advanced Technology Centre Research in crops of Europe's and the only of Spain, whose construction have invested about 9 million euros and it has the largest area of greenhouses in the world devoted to research sunflower (10,000 square meters).
Innovation space unprecedented in the field of agrarian organizations european
"Committed to our land" is the slogan raised by the Valencian Farmers Association (AVA-ASAJA) and the principle underlying its most ambitious project, the Experimental Farm 'Sinyent' in which, through an agreement with the Business Association for Plant Protection (AEPLA), it has been experiencing since its inception in 2011, to produce more and better foods.