During the 2016/17 school year, the EU brought the consumption of fruit and vegetables to more than 12.2 million children in 79,000 schools, through its fruit and vegetable consumption program. Along the same lines of promoting a healthy diet among the European child population, more than 18 million schoolchildren participated in their milk consumption program. Thanks to both initiatives, more than 74,000 tons of fruit and vegetables and more than 285,000 tons of dairy products were distributed to children between the ages of 6 and 10 years.

Kiwi Atlántico, has just released the new advertising spot for its "You deserve the most natural" campaign, in which the famous Galician viñetista Luis Davila collaborates, who has lent his art and characters to the service of animated advertising. The new announcement can already be seen on the TVG.

In the wake of the excellent reception of the first edition of the promotional campaign in the AGF Fashion Group, "For Fruit Consumption in the Smallest", for the second consecutive year this initiative has culminated successfully, bringing healthy breakfasts based on fruit, specifically Watermelon Fashion, about 10,000 children from national schools.

The Association "5 a day" celebrates its IX Professional Day on March 9th. An appointment that, like its General Assembly of Members of the previous day, will take place in the auditorium of the Administrative Center of Mercamadrid.