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Zespri® unveils vitality indexes for Spanish consumers
Zespri®, the world leader in kiwifruit marketing in New Zealand, has unveiled Spanish consumer vitality indices by different age segments, following the presentation of the results of the "I Study on Vitality in Spain". The purpose of this initiative has been to deepen the meaning of the concept of "vitality" and the mechanisms that support it, as well as to measure for the first time the index of vitality of the Spaniards and its relation with personal and social attitudes, as well as their habits of health and food.
Healthy Binomio: Fruits and Vegetables and Extra Virgin Olive Oil
Finca la Torre, greengrocers Gold Gourmet and 5 a day Association have developed a pioneering initiative to encourage the consumption of two staples of the Mediterranean diet, the Extra Virgin Olive Oil (EVOO) and Fruit and Vegetables. Thus, by the 'Water them with Health' campaign it aims to raise consumer awareness of the importance of introducing in daily meals combined intake of both foods, to multiply its healthy properties.
Spain: Conferences, tastings and promotions to celebrate the “Week of the Mediterranean diet”
The Ministry of Agriculture, Food and Environment developed the "Week of the Mediterranean Diet" between 21 and 27 September
Pro Event Calendar
La World Olive Oil Exhibition
La World Olive Oil Exhibition regresa con la magia del aceite…