Silvia Cifre: “Innovation remains the basis of the portfolio of BASF, after 150 years of history”
If BASF has come this far, after 150 years of history, it is because innovation from the side of chemistry has supported its development. The current head of Division Crop Protection BASF, Silvia Cifre has exclusive how innovation is expressed in its product portfolio that adapts to the evolution of the market and growing environmental demands, in addition to its commitment to intensive and extensive cultivation in Spain. Cifre also believes that a way to streamline processes for evaluating new technologies would establish a single entity structure.