Over 50 years EF Schumacher, economist and thinker born in Germany, I think a partnership in the UK called Intermediate Technology Development Group (Group for the development of intermediate technologies), based on his book published in 1973, Small is beautiful ( small is beautiful), whose objectives were to publicize the virtues of micro enterprises that generate their own income without flaunting it. Any resemblance to the undertaking of strawberries is just a coincidence.

At the gates of the XVIII Montoro Olive Fair, held from 11 to 14 May, there is no better example how culture gets behind the economic growth of an area, such as Córdoba (Spain). But the olive grove has ceased to be an emblem of the Mediterranean to spread widely around the world: 11 million hectares. Cropping systems located under irrigation hedgerow profitability extract fruit which then will be the most acclaimed by consumers oil.

If BASF has come this far, after 150 years of history, it is because innovation from the side of chemistry has supported its development. The current head of Division Crop Protection BASF, Silvia Cifre has exclusive how innovation is expressed in its product portfolio that adapts to the evolution of the market and growing environmental demands, in addition to its commitment to intensive and extensive cultivation in Spain. Cifre also believes that a way to streamline processes for evaluating new technologies would establish a single entity structure.