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    • Nunhems® consolidates its leadership in Fruit Attraction in the development of new consumer trends

    In the latest edition of Fruit Attraction, Nunhems®, the unit of horticultural seeds from Bayer has revealed its leadership strategy, based on the slogan "Imagine it, we make it happen", a working method with which the Nunhems® brand achieves seduce the consumer thanks to the involvement of all departments of the company with the common goal of working daily to find out what are the real needs of the food chain and determine the best way to meet them.

    BKT will launch its new Flotation FL 637 tire exclusively at Agritechnica

    Surprise will be the main objective of the Indian multinational BKT from its exhibitor B11 in the HALL 3 of Agritechnica, one of the most important international fairs in the world for the sector of agricultural mechanization. Thus, in this event, which takes place from November 12 to 18, 2017 in Hannover, in addition to the exclusive launch of the FL 637, new to the Flotation family, BKT will raise the curtain to show more extraordinary surprises that will be unveiled during the conference of press set for November 14.

    Valtra brings to Agritechncia its SmartGlass windshield, with transparent display for agricultural tractors

    In its continuous effort to improve user experience and safety, Valtra, the multinational brand of AGCO, has developed the revolutionary SmartGlass windshield, with a transparent display for agricultural tractors. An innovation that will be announced at Agritechnica 2017.

    Agritechnica will host the presentation of PneuTrac, Trelleborg’s new agricultural tire

    Trelleborg has announced the launch of its latest innovation in agricultural tires, the PneuTrac, a solution that combines the advantages of radial tires and chains, and that will be presented in the first edition of the next edition of the international fair on agricultural machinery, Agritechnica, which takes place from November 12th to 18th in Hanover (Germany).
    Fruit Attraction

    Bejo surprises with its innovations at Fruit Attraction 2017

    The Dutch seed company Bejo was a resounding success after its participation in the latest edition of Fruit Attration, with a novel stand of two plants with new additions to its product catalog, such as Montebello, Red Flame, B-Mox, or its great variety of lettuce, among others.

    Gonzalo Artes, new Commercial and Marketing director of Planasa

    The company Planasa, a leader in the horticultural sector and with presence in the five continents, now reinforces its commercial and marketing area with the incorporation, as its director, of Gonzalo Artes, who has a remarkable experience in the sector and that arrives to drive one of the key areas to meet the company's short- and long-term goals.

    Published the new Maximum Residue Limit of Diclorprop P for citrus fruits, which is set at 0.3mg / kg

    According to Nufarm, the world leader in crop protection, the new Maximum Residue Limit (MRL) of Diclorprop-P for the whole citrus group was published in the Official Journal of the European Union on 30th September (Regulation (EU ) of Commission 2017/1777). The new MRL set at 0.3 mg / kg includes oranges, mandarins, lemons, limes and grapefruits.
    Attraction

    Grupo Projar takes Fruit Attraction its new eco-certified substrate for red fruits

    The green sector company, Grupo Projar, will present a new ecologically certified substrate for the production of red fruits such as cranberry in the framework of the International Fruit and Vegetable Fair, Fruit Attraction, held from 18 to 20 October in Madrid. With this new product opens the door, in this type of fruit, to consumers with interest in organic products.

    Syngenta reinforces its presence in Fruit Attraction, to celebrate its 150th anniversary in the sector of horticultural seeds

    Syngenta will be present in a very special way in the IX edition of Fruit Attraction, held at the Ifema in Madrid from 18th to 20th October, as in 2017 marks the 150th Anniversary of the company within the sector producing horticultural seeds. Thus, the company strengthens its presence in the fair with two stands, one in hall 5 (stand 5D05) with all the innovations facing the sector and another in pavilion 9 (stand 9A01E) dedicated to its well-known Kumato® tomato.

    TRIANUM®, double action biofungicide and star novelty from Koppert Biological Systems at Fruit Attraction 2017

    TRIANUM®, the new and powerful double-acting biofungicide, will be the undisputed protagonist among the many innovations that Koppert Biological Systems will offer at its stand during the ninth edition of Fruit Attraction, an international fair in the fruit and vegetable sector, which will take place from 18th to 20th October, at the Fairgrounds in Madrid (IFEMA). This Koppert star product guarantees maximum protection against soil pathogens without leaving residues, without generating resistance problems and with authorization for use in organic farming.