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Uneven trend in marketing melon and watermelon
The latest marketing trend show an uneven two seasonal products such as watermelon and cantaloupe, bending the balance clearly in favor of the former, which has been gaining ground on the second, both surface-production and value- prices. In fact, watermelon consolidates more and more as a product of clear export orientation, with 75% of its production for the foreign market, compared with 51% who holds melon, according to data provided by the Association of Producers Organisations fruits and Vegetables of Almería (COEXPHAL).