The World Olive Oil Exhibition (WOOE), World Meeting of Olive Oil to be held in Madrid-IFEMA on March 29th and 30th, 2017, will focus on high-end olive oil, represented by a large variety of Companies and entities around the world, such as the Regulatory Council of Mallorca, Borges, Agroland (Uruguay), Arzuaga Navarro or the cooperative El Progreso. Internationalization is the main objective of this meeting, which seeks to foster business opportunities and strengthen the presence in third country markets.