At the gates of the XVIII Montoro Olive Fair, held from 11 to 14 May, there is no better example how culture gets behind the economic growth of an area, such as Córdoba (Spain). But the olive grove has ceased to be an emblem of the Mediterranean to spread widely around the world: 11 million hectares. Cropping systems located under irrigation hedgerow profitability extract fruit which then will be the most acclaimed by consumers oil.