Posts
Lamb in “prime time”
This second year European program to promote the meat of lamb and mutton in Spain will also feature a major television campaign in peak time audience through a new spot to be aired from Monday to Sunday, and in which new uses will be the protagonists to reach directly to consumers.
Peru: IX International Seminar on Citrus
The global market for the citrus industry will be discussed on 19 and 20 April in Lima (Peru). Citrosol the Valencian company will have an important role, not only as a platinum sponsor of this conclave, but also as exhibitor and speaker in two technical talks on post-harvest which will give the Director General of the company, Benito Orihuel.
Victor G. Sarabia Molina: “Peru brand can differentiate in versatility, safety and quality for fruits and vegetables”
Exports director of the Department of Agribusiness PROMPERÚ stopped at Fruit Logistica to attend the exclusive interview of e-Comercio Agrario. If there is a sector that has grown in export order is the niche of fruits and vegetables a distinguished international supplier low Peru brand for its versatility supply, product liability quality and differentiation.
Massey Ferguson Drives Manufacturing Quality further ahead
Massey Ferguson, a worldwide brand of AGCO, reports that a EUR 300 million investment and reorganisation of facilities over last five years at its Beauvais tractor production plant in France is driving manufacturing quality to even higher standards.
Peru: Organic quinoa Puno and Junin Golden pineapple have their own brand
With the use of the collective trademark of the organic quinoa, "Aynok'a" more than 800 producers from seven organizations in the Puno region, who exported about 400 tons to Europe and the United States will benefit, while the use of the mark "Tibana" benefit the "Piñeros Pangoa Vraem Association", which involves more than 80 producers pangoa district, province of Satipo (Junin), which exported 120 tons mainly Chile and the United States. Both brands positioning allow the export of both products, according to the MINCETUR.