Agatha Ruiz de la Prada has starred start of the first label of Fashion Watermelon, a product that opens new labeling emerged from the creativity of the famous designer and baptized with the leitmotif Heart of summer. The AGF Group has chosen the opening of the conference by Innovation Mercamadrid to present the new image of their Watermelon Fashion, part of the promotional campaign for this product: The sweetest. Watermelons brand, characterized by its color, its sweetness and texture Seedless, is now easily recognizable thanks to this new labeling by Agatha Ruiz de la Prada.