Posts
IGP Poma de Girona promotes its market expansion strategy in Berlin
With the aim of consolidating its expansion into new markets, the PGI Poma de Girona has participated in the Fruit Logistica fair in Berlin. Thus, of the 80,000 tons of apples covered under this designation of quality, it is exported each year between 25% and 30%. Among the new markets of this product Girona include Israel, Sri Lanka, Canada, Gulf countries and Latin America, where by the fact of being in the southern hemisphere, the apple season starts six months apart.