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The melon and the watermelon advance of the hand of the innovation
In the middle of the summer, like the one we are in, one of the most consumed products in Spanish homes is undoubtedly watermelon and melon. Far from past times in which the consumer had little to choose from, the sector is currently advancing in the development of new varieties increasingly adapted to the tastes and needs of the markets. And they do it in the hands of the main seed-breeding companies, which make available to the producers the best materials to achieve this.