Agua de Benassal increases its sales by 10% thanks to its packaging, redesigned by Smurfit Kappa
Smurfit Kappa's innovative ShelfSmart service has been successfully applied to the redesign of Agua de Benassal products, which has resulted in an increase in sales of up to 10%. The Spanish company of high-end bottled water has managed to improve the presence of its products at the point of sale, applying this advanced tool that allows developing the most appropriate packaging solution for each of them.
Fademur denounces the precarious pensions of rural women
In the current context of concern about the future of pensions, the Federation of Rural Women's Associations has pointed out that rural women are the poorest face of the pension system, the "most fragile" element, as stated in a press release. press. In the opinion of this organization, this is due to the gender gap that characterizes the Spanish rural environment, where the work of women "has been and is still invisible". Thus, the work of this group in front of agricultural operations is not mostly collected in the Social Security system, without losing sight of the fact that their job opportunities in the field are less than those of men or women in the cities. As a result of all this, when reaching the retirement age, rural women receive the lowest pensions: non-contributory and widowhood.
John Deere tractors meet a century of life
On March 14th, 100 years were commemorated since Deere & Company began its journey in the tractor market. The greatest commercial success of the agricultural machinery industry began with Waterloo Boy, in the Midwest of the United States. Today, John Deere is the world's leading manufacturer of agricultural tractors, and the company produces "smart" tractors in 12 factories around the world.
García Tejerina pays homage to the murdered rancher, José Luis Iranzo
The Minister of Agriculture and Fisheries, Food and Environment, Isabel García Tejerina, has closed the act of homage to the COAG breeder, José Luís Iranzo, where he has expressed the respect and recognition of the entire Government towards Iranzo and the two Civil Guards, Víctor Romero and Víctor Jesús Caballero, murdered three months ago in Teruel.
Hispatec presents Felipe VI his technology in intelligent agriculture in the Andalusian Digital Week
The Almeria-based company Hispatec has presented Felipe IV with its advances in smart agriculture, on the occasion of the celebration of the first day of Andalucía Digital Week, during a meeting chaired by His Majesty the King and the President of the Junta de Andalucía, Susana Díaz, together with Minister of Justice Rafael Catalá and various representatives of public and private institutions in the field of the agri-food sector, as well as entrepreneurs in digitalization of the Agro sector.
EU: Commission opens a Knowledge Center to boost quality and fight against food fraud
Starting tomorrow, March 13th, the European Commission will put into operation a Knowledge Center on Food Fraud and Food Quality, managed by the Joint Research Center, in response to consumer concerns about the quality of food. food and fraudulent food practices. This new Knowledge Center, a network of experts from within and outside the Commission, will provide support to EU policy makers and national authorities, facilitating access to up-to-date scientific knowledge and the sharing of information on food fraud. and on issues of food quality.
ASPROCAN estimates that damages caused by the storm in Canarian banana plantations could affect some 9,000 plots
The Association of Organizations of Producers of Banana of the Canary Islands (ASPROCAN) has made a first assessment of the damage caused to banana plantations of the Islands by the storm of recent weeks, which has brought winds of over 109 km / h and rain They have discharged up to 40 liters of water per square meter. Thus, in the absence of registering in the coming weeks the exact amounts, so far about 3,000 farms have reported claims and more than 7,300 plots have been affected, although the forecast is to reach up to 4,000 farms and 9,000 plots. In some areas of the western islands, estimated losses are around 30% of production.
AVA-ASAJA calls for greater commitment from public authorities with innovation, during Hogan’s visit to his experimental farm
The Valencian Association of Farmers (AVA-ASAJA) has called for greater commitment of public authorities with innovation, key to the future of the agricultural sector, during the visit of the European Commissioner for Agriculture, Phil Hogan, to Sinyent, his farm of trials and agricultural experimentation. During the tour Hogan was accompanied, in addition to the dome of AVA-ASAJA, by the president of the European People's Group, Manfred Weber, by the spokesman of the PP in the EU Parliament, Esteban González Pons, by the president of the PPCV, Isabel Bonig, and by a large group of popular MEPs.
The WOOE delivers in its 7th edition a recognition to the BAENA PDO for its prestige and national and international projection
The World Olive Oil Exhibition has decided to grant, in its VII Anniversary, a special recognition to the BAENA Protected Designation of Origin for the quality of its oils, for its national and international projection, for its prestige in the most demanding markets and for its commitment to , from the beginning, for this event. This recognition will be delivered officially on March 22nd at 10:45 in the Tasting Room of the WOOE, with the presence of the President of the PDO, Javier Alcalá de la Moneda, and the Secretary General, José Manuel Bajo.
Fademur considers successful the feminist strike in rural areas
The organization of progressive rural women (Fademur) has been proud of the success of the feminist strike in the villages. "The feminist struggle is an exercise in courage that, unfortunately, requires even greater sacrifices in the rural environment, where everyone is known and the population is more permeable to change, so that struggle becomes more complex," he explained. Fademur. Therefore, the organization has been "very satisfied by the millions of women who, with much courage, have taken this claim to rural areas".