CVVP, a pioneer in Spain in the management of plant varieties, began its successful career with the Nadorcott mandarin. Currently CVVP manages seven protected varieties, doing essential work for breeders and licensees.
Through this interview, Reyes Moratal, manager of the Protected Plant Variety Company (CVVP), reviews with us what the management of a protected variety entails and how CVVP helps breeders and licensees in the development of their activity and improving your results.
What services does CVVP offer?
CVVP is a non-profit group that collaborates with breeders and licensees in the management of protected varieties, providing assistance and advisory services that facilitate the development of their activity and the improvement of their results.
From CVVP we provide the holders of exploitation rights on varieties that are already protected or in the process of protection, the services required for the management and promotion of their varieties, making our experience in the sector, our human resources, and our materials available to them. .
We currently manage recognized varieties such as the late Nadorcott mandarin or the extra-late Summer Prim fine lemon, which was awarded the title of protected variety on April 6 by the Community Plant Variety Office (OCVV).
The service that we offer to each breeder and licensee is totally personalized and individualized according to the needs of each one.
What are the advantages for a breeder or licensee for entrusting the management of their variety to CVVP?
By entrusting us with the management of their variety, the breeder or licensee has the experience and knowledge of a consolidated group in the sector, a pioneer in the management of protected varieties and in constant evolution.
Being a non-profit economic interest group, we do not increase the price of the services we offer to our partners. This reduction in costs for breeders or licensees is a real advantage, especially during the first years until they start earning income and recovering their investment.
How many varieties does CVVP currently manage and what are the characteristics of each one?
CVVP currently manages seven recognized varieties such as the late Nadorcott mandarin, the m7 variety, the high-quality Clementine x Murcott Leanri mandarin mutation, the extra-late Summer Prim fine lemon and more recently the Rossy, Sunxy01 and Sunxy02 kiwi varieties that are they will market under the Kibi brand.
All these varieties have excellent characteristics and qualities:
Nadorcott was the first variety managed by CVVP and is, without a doubt, the ultimate tangerine par excellence. Available from January to April, Nadorcott currently enjoys great prestige in the market thanks to its exceptional characteristics such as its bright reddish orange color, its oblate shape and its juice content, 60% higher than similar varieties.
Leanri is another variety of mandarin with excellent qualities and with great reception and expectation from European distribution chains, despite the fact that the plantations in Spain are still very young. It differs from the Nadorcott mandarin in reaching maturity about three weeks earlier, in January-February. It is reddish orange and rounded in shape with very smooth skin.
Summer Prim is the extra-late fine lemon, a mutation of Primofiori / Fino. On April 6, it obtained the title of variety protected by the Community Plant Variety Office (OCVV). It is a lemon of unbeatable quality, with an intense yellow color. Its extra late maturity allows it to extend the Fino lemon campaign in the commercial calendar to the spring-summer period, reaching a juice content of 50% during the month of May.
For its part, m7 is an ultra-early mutation of Navelina 7.5 and reaches maturity between three and four weeks before Navelina, enjoying an extensive collection period that lasts for 4 months.
More recently, CVVP has opted for kiwi with the three varieties of its new partner Fruit Growing Quality. Marketed under the Kibi brand, they are two varieties of yellow kiwi called Sunxy01 and Sunxy02 and one variety of red Rossy kiwi, from the Actinidia Chinensis family. These new varieties need 350 or 400 hours of cold to have a good flowering, so a great future awaits them in the agriculture of the Iberian Peninsula.
What does managing a protected variety entail and how does CVVP facilitate it?
The management of a protected variety involves enormous administrative work. From CVVP we offer all kinds of services related to plant varieties, from assistance and advice in the registration phase of the variety and the granting of authorizations to farmers to control the delivery of plant material from nurseries to farmers and surveillance of authorized agricultural holdings.
The promotion of varieties, technical assistance to farmers and the implementation and coordination of traceability are other tasks involved in managing a protected variety and that we carry from CVVP thanks to our human and material resources.
More recently, we have updated our clubvvp.com website to offer all variety operators that we manage an intuitive tool where they can find all the information necessary for the development of their activity.
How does CVVP avoid the exploitation of irregular plantations?
The fight against fraud and piracy is another essential work of CVVP to safeguard protected plant varieties, although nowadays respect for the existence of a variety protection system has become widespread in the sector, thus promoting the development of new varieties.