UK IPL checks out Planasa’s berries for Asda supermarkets
During their visit they were able to see the new blueberry varieties that are going to be launched in October 2019, as well as the raspberry and strawberry programmes. IPL’s Technical Team Leader in Spain & Portugal, Carolina Carral highlighted “Planasa’s focus on earliness and flavour in the development of new berry varieties”.
IPL is one of the largest privately-owned food processing business and one of the largest importers of produce in the UK. In 2009 Asda purchased IPL and they became a part of the Walmart family.