Berlín, world capital of fruits and vegetables
From 6 to 8 February 2019, FRUIT LOGÍSTICA opens its doors, an event that expects to gather more than 78,000 professional visitors from more than 130 countries – More than 3,200 exhibitors from 90 countries represent the complete chain of fruit and vegetable production fresh.
From 6 to 8 February, Berlin becomes the hotspot of the fruit and vegetable sector. FRUIT LOGISTICA., Leading trade fair for the global fruit and vegetable trade, does not only represent the complete chain of fruit and vegetable trade – from producers to retail trade – but also the best platform for business, innovation and
information. The 78,000 buyers and professional visitors will be able to enjoy the products, services and technical solutions that more than 3,200 companies of the sector will exhibit in this mega-event. With the participation of exhibitors from 90 countries, FRUIT LOGISTICA 2019 is more international than ever.
In this year’s edition of FRUIT LOGISTICA exhibits Armenia, represented for the first time with a collective stand in pavilion B. FRUIT LOGISTICA extends its exhibition area with pavilion 9, which has its own entrance and where you can find the exhibitors of the machinery and technology sector. This segment has gained in recent years more and more importance and now exposes in seven pavilions.
Progressive digitization requires a greater technological orientation of the entire fresh products industry. On February 8, 2019 the first Start-up Day of FRUIT LOGISTICA is celebrated under the motto “Disrupt Agriculture”. The motto represents the numerous challenges of agriculture in the near future and in the long term. The great digital transformation that is being experienced around the world also offers the agricultural sector and the cultivation of fruits and vegetables many possibilities of solution. On multiple occasions, the ideas come from the hand of innovative emerging companies in this sector still growing. Twenty of these companies present their specific solutions for the future in the Start-up Day, such as: Digital Farming, AgTech and Supply Chain Management.
The modern supermarkets of today offer from 400 to 600 different types of fruits and vegetables, a varied offer never seen until today.
“With the increasing number of exhibitors we have been able to expand, once again, FRUIT LOGISTICA as the global hotspot of the fresh products industry. The professional visitors and responsible of the sector obtain here the most complete panorama of the market to be able to make the best possible use of the whole spectrum of the world trade of fruits. In addition to the excellent opportunities to do business, FRUIT LOGISTICA les
It offers a place where you can find all kinds of information and inspiration. Therefore, future topics, such as blockchain and robot systems, are addressed, “says Madlen Miserius, Senior Product Manager at FRUIT LOGISTICA.
Progressive digitization characterizes the entire chain of fresh products
The program of congresses of FRUIT LOGISTICA. start today with “Fruitnet World of Fresh Ideas”, a fantastic multimedia show that showcases the most innovative topics from production, packaging, transport and logistics, to the point of sale. The presentation of this year’s Trends Report is also expected with great expectation. With the title, Surprises in Store ‘will show how the demand of consumers of fresh products will influence the future of the food trade. The modern supermarkets of today offer from 400 to 600 different types of fruits and vegetables, a varied offer never seen until today. Cranberries and avocados set the standard worldwide.
The current and future challenges of the international fruit and vegetable industry are themed in different series of presentations during the three days of exposure. Digitization, climate change and Brexit influence all sectors along the entire chain of fresh products. Concepts such as blockchain and intelligent robotic systems are just two of the most innovative that enrich and change the fruit and vegetable industry today. By way of example, there are digitally controlled machines that harvest fruits 24 hours a day, seven days a week. What were only futuristic dreams two years ago, today is experienced in numerous projects under real conditions in Europe, in the USA. and in New Zealand. In the Future Lab, the “workshop of the future” of FRUIT LOGISTICA, and in the Tech Stage, the presentation of the “technology of tomorrow”, everything that is possible is shown. The Logistics Hub offers producers, exporters and merchants information to help them make the right decision for the best logistics and possible transportation of their merchandise. At the Fresh Produce Forum, experienced professionals present and analyze current developments across the spectrum of international fresh produce trade.
Who will win the FRUIT LOGISTICA Innovation Award 2019?
The FRUIT LOGISTICA Innovation Award is considered the most important recognition of the sector. With its media feature, the award pays homage to the new products, services or technological solutions that will provide impulses to the global fruit and vegetable trade sector, from production to point of sale. A jury selects ten from among all the candidates.
The peculiarity of the FRUIT LOGISTICA Innovation Awards: The more than 78,000 highly qualified buyers and visitors, who are estimated to attend the event, and who come from 130 different countries, will have the opportunity to select the innovation of the year in the first two days of the fair, on February 6 and 7, 2019.
The ten nominees will be presented in the passage between pavilions 20 and 21. In this same place the winners will be announced on Friday, February 8, 2019 at 2:30 p.m.
