LA UNIÓ denounces the Generalitat and AICA bad practices of Alcampo and Dia in the sale of oranges
LA UNIÓ of Llauradors i Ramaders has asked the Generalitat’s Directorate General for Trade and Consumption and the Food Information and Control Agency (AICA) of the Ministry of Agriculture and Fisheries, Food and Environment (MAPAMA) to initiate an investigation on the prices they are applying in their citrus offerings the distribution chain Alcampo and Supermercados Dia, in case they could be incurring supposedly in practices contrary to some of the guiding principles of the Law of the Food chain.
According to this agrarian organization in a press release, the distribution chain Alcampo has launched an offer of a mesh of 5 kilograms of oranges from the Valencian Community of the variety Salustiana at 1.99 euros (as can be seen in the photograph, where it is named like Producte Valencià), reason why the kilo does not arrive even to the amount of 0,40 euros / kg. Initially the original price was 2.99 euros the 5 kg, at 0.60 euros per kg. This represents a reduction in the price of 33.44%.
Alcampo offers other oranges also from the Region of Valencia, rated with the Premium category, whose presence in the linear does not comply with the legal requirements regarding the quality of the same
Meanwhile, supermarket chain Dia also has a supply of 4 kilograms of oranges Navel Lane-Late, also from the Valencian Community, at 1.99 euros and for that reason the price per kilo exits at 0.50 euros / kg, not indicating the retail price prior to the offer.
In the case of Dia, LA UNIÓ also denounces an incorrect labeling because in the fruit it specifies the variety as Navel Lane-late, but in the tablet it does like Navelina, causing a supposed deception to the consumer
These situations in the opinion of LA UNIÓ may presumably violate the Law of the Food Chain because they offer prices that suppose that the farmer sells his production below his costs of production.
The study of the value chain on the citrus sector sets the threshold of minimum profitability for producers in the need for the retail price for orange to be set at 1.08 euros / kg
Both chains are therefore selling oranges at prices well below this minimum threshold, so that the consequence, in the short or medium term, is for citrus producers to end up in losses.
Similarly, LA UNIÓ has asked AICA to investigate the price traceability system that is being carried out along the entire value chain and to determine, in accordance with the delinquency law, whether the payments are being made in a timely manner.
It has also moved complaints to the Directorate General of Agriculture to alleged practices of incorrect labeling and presumed poor quality of citrus exposed to the sale, as they can lead to consumer fraud.
Source: LA UNIÓ
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