Introducing Mac Fruit Attraction

The presentation of the second edition of Fruit Attraction Mac will take place on Wednesday, October 5th, at 16: 30h, in the space Innova Forum, located in the heart of Halls 2 and 4. The event, in addition to representatives IFEMA, CESENA FIERA and IFP Group, will feature the participation of Egyptian ambassador to Spain, Ahmed Ismail Abdelmoeti.

The second call for Mac Fruit Attraction will be held from 22 to 24 April 2017 in Cairo under FoodAfrica

Again organized by IFEMA, CESENA FIERA and IFP, two of the exhibition operators of the major producing countries exporting fruit and vegetables (Spain and Italy), the show will favor the positioning and network of professional international fruit and vegetable companies, thanks to direct access to new strategic markets, allowing them to contact local operators and the area of influence.

Egypt has established itself as one of the main routes into Africa, an aspect which has favored the implementation of the Tripartite Free Trade Area (Tripartite Free Trade Area, TFTA) in 2015. In this respect, exports of this Africa country represent a total of 3.8 billion dollars, while imports totaled 1.2 billion.

Two-thirds of African countries imported horticultural products worth 35 billion dollars a year, which means that imports exceed exports by 30%.