18th Congress AECOC of Fruit and Vegetables

From 14 to 15 June, the Spanish Association of Manufacturers and Distributors (AECOC) celebrates its 18th Congress of Fruit and Vegetables in the Congress Palace of Valencia. This event stands as the ideal place for industry players to exchange experiences and get an updated market trends with the greatest impact on their business future vision framework.

For this Congress it has been developed a comprehensive program with the participation of renowned speakers who will address topics ranging from the impact of demographic and economic changes on the business model; the market situation of the fruit and vegetables and consumer trends; training and information activities aimed at consumers; oriented innovation to meet new market demands; or the importance of using imagination, creativity and R & D in production processes to increase competitiveness.

During the conference, attendees and speakers may jointly analyze developments in the past year, share experiences and consider each new collaborative strategies that allow the market to grow. The ultimate goal of this forum is to articulate ways to become more relevant to consumers, when demand solutions to their needs.