First anniversary for multilingual Web site BKT
A year after its launch, the multilingual site holds more than two million page views, but also positive for social networking trend. In January 2015 BKT presented version 2.0 of its own institutional site and interactive community Around BKT. A year later, the website, conducted in several languages, is visited each month by more than twenty thousand users who connect from all over the world.
In addition, some sixty thousand users still BKT profiles on Facebook, Twitter, LinkedIn and YouTube. Being a benchmark globally for professionals in the world of Off-Highway tires (off road) and operators of agricultural, industrial and OTR industry: this was the goal that a year ago BKT arose reach the start up of the new site online. A goal certainly ambitious, but confirmed by the data currently show how close it is and what it is realizable.
More than two million pages viewed the site since early last year, with an average of about 30 thousand monthly sessions conducted by the 20 thousand people each month are connected. Currently there are five languages on the site, where all contents are available in English, Italian, French, German and Spanish. In addition, soon there will be a version of the site in Portuguese and then in Russian.
The Around BKT, directly connected to the site, community is a virtual meeting place between the company and its own audience of a corporate blog constantly updated with information on the company, technical tips and curiosities about the world of tires Off- Highway, as well as an open interactive forum and passionate professionals.
They have also been a great success of public institutional social networks, where thousands of fans and followers around the world can follow the latest news and events whose protagonist BKT, since the introduction of new products to their participation in fairs and events international.
Source: BKT
